HPCC Presentation 2005

Marcia Feldman gave a presentation on using direct mail as a fundraising tool to Houston Postal Customer Council Conference on May 22, 2003. In this presentation, Ms.Feldman discussed the current fundraising environment in a down economy. She outlined the priniciples of using direct marketing for non-profit organizations and basic steps for a successful campaign, including promoting the organization's website. View the presentation here.